SHOPIFY UX DESIGN & CONVERSION RATE OPTIMIZATIONUser Experience
Research-led UX that removes friction from discovery to checkout — so more visitors find what they want and buy it.
(What’s included)
Everything in
this chapter
Take the whole chapter, or just the parts you need.
- 01
UX consultation & audits
An expert review of every step from homepage to checkout.
- 02
User testing
Real customers using your store — recorded and analyzed.
- 03
Navigation & IA
Menus, categories and search that match how customers think.
- 04
Feature prioritization
What to build next, ranked by impact and effort.
- 05
Wireframes & prototypes
Clickable flows tested before anything is built.
(How it works)
How we deliver
- STEP 01
Listen
Analytics, recordings and stakeholder interviews.
- STEP 02
Test
User testing on real tasks.
- STEP 03
Prioritize
Findings ranked by impact.
- STEP 04
Design
Wireframes and prototypes.
- STEP 05
Validate
Re-test, then hand off to build.
(Platforms & tools)
What we
work with
- Figma
- GA4 analysis
- Microsoft Clarity / Hotjar
- Moderated user tests
- Card sorting
- Clickable prototypes
- WCAG accessibility review
Yowy · Double Standard · Coastal Cowboys and more.
See all work →(FAQ)
Good
questions
Usually [5–8] per round — enough to uncover most usability issues.
Yes — we can take wireframes through to final visual design and build.
Yes — a migration is the best moment to fix the journeys customers struggle with.